Who is the Story Coach?

Lisa Bloom is a highly professional and accomplished Storyteller, Training & Development Specialist and Professional Certified Coach (ICF) with more than 20 years experience working in public and private sectors, high-tech and financial services environments. Lisa helps women entrepreneurs beat exhaustion, overwhelm and stress and find confidence, balance and earn more money by finding their success story.    And she can spin a great yarn! The real magic, however, has been in combining Lisa’s greatest passions, experience and skills to create Story Coach.

The skills are developed – Lisa has worked with Coaching, Storytelling, Training and Development in a variety of organizations and business, individuals and groups (including Intel, Microsoft, Fidelity Investments), while achieving academic recognition and several qualifications (BA, MBA, PCC).  Lisa has filled in as a trainer for the International Coach Academy www.icoachacademy.com

The timing is perfect – there is a storytelling revival happening at this moment world wide….

The combination works – recognized as the most powerful tool of influence, more and more organizations are using Storytelling for Leadership Development, Strategic Messaging, Marketing, Team Building, and improving Organizational Climate and Culture. 

The Story
There was once a girl who grew up in a traditional home in Ireland. Surrounded by the beautiful countryside (it really is greener than anywhere else!), amazing stories of pixies and leprachauns, and the warmth of Jewish practice (not mentioning chicken soup and kugel), she grew up to love to hear and tell stories!

Leaving Ireland at 18, Lisa studied in Jerusalem and Tel Aviv learning the language and strangely new but familiar culture of Israel.   She wanted to see the world, so degree in hand (Film & Television and English Literature) she traveled to Italy, Scotland and the Caribbean Islands and Highlands, working as waitress, stable-girl, galley-slave, bar-tender and photographer.

Lisa returned to Israel in 1993 and starting working for the United States Agency for International Development at the most exciting of times, in the office for Development Programs in the West Bank and Gaza. She volunteered in the Rape Crisis Center in Tel Aviv, learning in-depth counseling skills.  In 1997, she completed her Boston University MBA (in conjunction with Ben Gurion Uni.), married Ilan, and moved to Ireland.

Over the next 7 years, Lisa worked in various HR roles until she realized her passion for adult learning and took up a role in Training and Development with Fidelity Investments Systems Company.   These years in Ireland were filled with learning and stories; amazing work opportunities, re-acquainting with Ireland as an adult and becoming a mother! 

Returning to Israel in 2004, Lisa began working as a Consultant for various organizations and businesses and at the same time studied Coaching with the International Coach Academy. She was awarded the PCC from the International Coach Federation in 2008 and is presently a member of the ICF 2009 Research and Education Commitee.  She also teaches part time for the International Coach Academy. 

Lisa and Ilan set up home in the beautiful Zichron Ya’acov where they live with their 4 boys.

Check in with Lisa’s blog to see how the story continues!